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These market reports are compiled by MFT and MOFGA  for the purpose of supporting farmer and buyer communication and creating clarity in a rapidly changing market. Observations are collected biweekly with crucial and insightful input from the same group of wholesale buyers and diversified farmers concentrated in the Portland and Mid-Coast markets– huge thanks to those folks for taking the time. This information is solely for informational and observational purposes, and is likely most helpful for small, diversified farms selling to the local wholesale marketplace, such as stores that are committed to purchasing local foods, and at farmers’ markets. We hope their insights from week to week, and over the course of the season, help you assess and gauge your own experience and observations about supply and demand trends. 

Any questions feel free to directly contact Alex at MFT ( or Nicolas at MOFGA (

Current report: July 24th

Key Takeaways:

  • Demand is strong, and seems to be either leveling off or continuing to increase. Consumers are showing more and more interest in local products.
  • Both farmers and buyers are not anticipating any major disruptions or changes, with demand staying steady in the coming weeks.
  • What’s going on with pricing? Thanks to everyone who filled out the questionnaire! Results are included in this report. The key takeaway – farmers are using lots of strategies. Of those who responded, half kept their pricing the same as last year and half increased prices this year. After setting prices at the start of the year, about two-thirds are sticking with those prices and about one-third have increased prices to cover new costs due to COVID-19.

View the full report HERE.

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